Digital marketing is becoming very essential in India. Until 2010, many businesses did not take it seriously. They were not ready to change and were stuck with traditional marketing practices but with time as the people are spending a lot of time on internet, it is has become necessary to use digital platforms for the marketing purpose. To get a good job, you need to have this additional certification included in your toolkit.
If you are holding an MBA degree or currently pursuing it, then digital marketing certification course will add an extra edge to your degree. Digital marketing is the latest and essential trend to successfully run any business. Businesses are going digital and digital marketing is taking over the traditional marketing. Internet is the initial place to start the marketing of business offerings.
Doing a certification in digital marketing course will add extra value to your MBA degree and will increase your career opportunities.
The digital marketing course includes:
- Search Engine Optimization (SEO)
- Search Engine Marketing (SEM)
- Social Media Marketing (SMM)
- Email Marketing
- Inbound Marketing
- Growth Hacking
- Web Analytics
- Mobile Marketing
- Content Writing
Going through Digital Marketing certification programs will help one get familiar with the above mentioned sides of Digital Marketing. Having these abilities will give you an advantage in the digital world! Recruiters and businesses, today, look for the above stated skills in candidates as the major part of their customers is online, checking out the type of products and services they are selling. To stay ahead in the competition businesses need the dedicate team for online marketing.
You can specialize in any of the above according to your interests and understanding. Digital marketing is one of the job oriented courses after MBA which gives growth in career, in terms of position as well as salary. Here are the digital marketing salaries and roles,
Digital marketing course will help you to get a better marketing job. Digital marketing job opportunities have increased radically in past few years. One of the main reasons, why IT professional are turning towards it, is the digital marketing salary range. Companies offer good salaries to the digital marketers with technical background. Digital marketing has job opportunities for everyone. And it is advantageous for the entrepreneurs too.
Digital Marketing training after MBA is a worthy investment of time as well as money. The skills developed through learning Digital Marketing will help you to grab the opportunities offered by digital platforms.